Essay on HIV Among African Americans - 811 Words

According to the CDC, about 18 % of those infected with HIV in the United States are unaware of their infection. An estimate of 1,000 young people ages 13 to 24 are newly infected with HIV each month. HIV is transmitted through bodily fluids such as semen, blood, breast milk, and vaginal fluids. These fluids can come in contact between people in a variety of ways, including having unprotected sex (oral, vaginal, or anal); HIV can also be passed from mother to child during childbirth. Mother to child transmission is now rare in the US and other developed countries because pregnant women who are HIV-positive are normally given medications to prevent the fetus from getting infected. However, it is possible for an HIV-infected mother to†¦show more content†¦They shouldn’t wait too long to explain this to children. Acording to Valerie Jarett As many as 22% of African-Americans with HIV do not know that they have the virus. Of new infections among youth,60% are among b lack youth, and over half of all HIV positive youth were unaware of their infection. It is a parents job to teach kids how to protect themselves from HIV. You may think your child is not at risk. But according to a Centers for Disease Control and Prevention (CDC) U.S. high school students surveyed in 2011,47.4% had ever had sexual intercourse 33.7% had had sexual intercourse during the previous 3 months, and, of these 39.8% did not use a condom the last time they had sex76.7% did not use birth control pills or Depo-Provera to prevent pregnancy the last time they had sex 15.3% had had sex with four or more people during their life If a person find out that they are infected with HIV, treatment can slow down the progress of the virus There is no cure for HIV or AIDS. However, there are medicines that fight HIV and help people with HIV and AIDS live longer, healthier lives. Starting treatment early can mean the best health for you and a longer time before you develop AIDS or other inf ections. Unfortunately, most people do not find out they have HIV until the disease is at advanced stages. This limits the treatment options.Show MoreRelatedHiv / Aids : Growing Epidemic Among African Americans1607 Words   |  7 PagesHIV/AIDS the growing epidemic among African Americans April Hampton Excelsior College ILSE SILVA-KROTT October 11, 2015 Abstract In my studies I have found that HIV/AIDS is one of the largest growing epidemics among African American’s. Along with the stigmas individuals have to face, there lay the unspoken thought process of â€Å"It wouldn’t or couldn’t happen to me†. Poverty, severe drug abuse, unprotected sex, and lack of education are just a few contributing factors toRead MoreHiv and Aids in the Black Community1140 Words   |  5 PagesRunning head: HIV/AIDS in African Americans ​​1 HIV/AIDS in November 15, 2012  Research, Definition, and Statement of HIV/AIDS ​African-Americans are the ethnic group most affected by HIV/AIDS. Ironically african-americans represent 14% of the population of the United States , but represent 44% across the gender line. African-american men represent 70% of HIV infections among the ethnic group, however african-american women are also highly at risk of HIV infection. IndeedRead MoreYoung African Americans919 Words   |  4 Pagesnewly diagnosed HIV cases among young males who have sex with men (MSM) are due to the epic behavioral activities of the young African American males who have sex with men. However, identifying health disparities, stigmas and barriers, and prevention interventions can help alleviate HIV among young African American males who have sex with men. Strategies to Alleviate HIV Among Young African American Males (MSM) To decrease or alleviate the HIV epidemic among young African American (MSM) there areRead MoreHIV and African Americans Essay1578 Words   |  7 Pagescommonly known as (HIV), which is a virus that attacks the immune system of humans by destroying the amount of CD4 cells in their bodies. Without CD4 the human body is unable to fight against diseases, which can lead to Acquired Immune deficiency syndrome known as AIDS for short. The first case of the HIV/AIDS virus in the U.S. occurred in the early 1980’s. The first spark of the virus was found in San Francisco with couple of homosexual Caucasian American males. Today African Americans account for theRead MoreHealth Disparities Among African Americans1453 Words   |  6 Pagesgroups of people. African Americans are among many other groups of people that fall victim to a system that, sometimes inconspicuously creates barriers wherein people cannot adequately arm themselves with the tools to remain healthy. One of the most c ommon health inequities among African Americans is the HIV/AIDs virus. This viruses significance is relatively recent in human history, but the damage it has done since its inception is catastrophic. In order to understand the HIV/AIDs virus as a diseaseRead MoreThe Prevention Of Hiv Prevention945 Words   |  4 PagesHIV Prevention There are several ways you can protect yourself and your partner(s) from HIV. Using a condom the correct way and every time you engage in sex, but not everybody uses the methods. If your partner is HIV positive, but you’re negative, then talk to your doctor about taking pre-exposure prophylaxis (PrEP). It’s a medication you take daily to prevent HIV infection. 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Overtime, HIV can destroy so many of these cells that body can’t fight off infections and diseases. HIV cannot be cured but it can be controlled with proper treatment and medical care (â€Å"What is HIV/AIDS?†). According to the Center for DiseaseRead MoreAfrican Americans With Hiv ( Hiv )1462 Words   |  6 PagesAfrican Americans with HIV HIV (human immunodeficiency virus) is viral infection that weakens the immune system of the body and eventually causes AIDS (acquired immune deficiency syndrome) the last stage of the disease where a person can die. The virus has plagued the African American communities and continues to disproportionately impact the black race more than any other racial or ethnical group. The brunt of the impact of HIV has taken over the African American population due to complex set ofRead MoreAids : An African American Girl Who Was Suffering From Hiv Virus859 Words   |  4 PagesIn 2015, specifically in LA downtown, I met Sara who is an African American girl who was suffering from HIV virus. She told me her sadly story when she was having sexual things with random people just because of having money. She didn’t have any knowledge about this virus. So, because of that, she got the HIV virus, and she thanked god that she treated so long to be clean. So, some people in this world don’t know what the AIDS means. So, the AIDS is a dangerous virus that attack cells human’s immune

Capital Punishment And Juvenile Punishment - 1631 Words

Capital punishment is the term used when an individual is put to death by the state or government for the commission of a crime. Until recently, juveniles were not exempt from this punishment, however they would generally need to commit a more serious offense compared to their adult counterpart. Then there was the decision ruling the execution of mentally handicapped individuals was unconstitutional, using the 8th amendment as their authority, while taking into account the diminished capacity of the individual. Succeeding that ruling, in 2005 the Supreme Court ruled that putting a child to death was unconstitutional using the 8th amendment as their rationalization, and the juvenile’s lack of maturity as one of the reasoning. I have chosen†¦show more content†¦This subject is also important because much like many other issues, even though it is considered obsolete at the moment, it may not always be that way. The Supreme Court ruling in the 2005 case that ruled juvenil e executions unconstitutional, passed by a majority of five to four. Since that time we have had two of the five majority leave the Court, two of the minority leave, and added four new justices, including the chief justice. This is important to this subject because the ruling was made based on the interpretation of the information by nine individuals. If this ruling is ever challenged again, we may see a different outcome, thus having a need for research on the topic. By researching the broader subject matter of capital punishment, I am able to collect data from adult cases and compare them the juvenile equivalent, while at the same time evaluate theories that may have fallen short in research for adults, such as deterrence, and determine if they would apply to younger offenders. I will be able to do this by using data prior to the 2005 Supreme Court case which ruled juvenile capital punishment unconstitutional, and comparing it to data in the years following. I will also be able to evaluate the data where the death penalty could have been used prior to 2005, but was not, and compare that to more recent data of juvenile being sentenced to life without parole. Evaluating cases warranting the death penalty compared

United States And Stroke Awareness Health And Social Care Essay Free Essays

In the United States stroke has been reported as the 3rd prima cause of decease. There are about 795,000 instances of shots that are reported each twelvemonth in the United States. Over 143,579 of these people die each twelvemonth from holding a shot. We will write a custom essay sample on United States And Stroke Awareness Health And Social Care Essay or any similar topic only for you Order Now Strokes can be really serious and consequence in decease if non treated instantly. There are several types of shots that one may hold and different hurts that may happen depending on what type of shot person has ( Center for Disease Control and Prevention, 2007 ) . There are besides different hazard factors associated with a shot. Some of these hazard factors can be controlled while some hazard factors are familial ( American Stroke Association, 2009 ) . A shot can happen in different ways. One manner is by holding parts of the encephalon blocked from the blood supply. When a blood vas explosions within the encephalon it can besides do a shot. Having blood supply blocked or a blood vas explosion causes harm to the encephalon. Stroke is the figure one cause of disablement that last for a long clip and can happen at any age. There are three different types of shots. Ischemic shot is one type, it occurs when an arteria is blocked that supplies blood and O to the encephalon. The most common cause of an arteria obstruction is blood coagulums. Hemorrhagic shot is another type of shot, which occurs when an arteria explosions in the encephalon. Hemorrhagic stroke can happen in several ways, such as ; an aneurism, which is a weak or thin country on an arteria wall that can spread out like a balloon. The thin walls of the arteria can tear or interrupt. Hemorrhagic stroke can besides happen when arterial walls lose their snap and go thin. Once an arterial wall becomes thin it can check and shed blood. Another hazard of a haemorrhagic shot is high blood force per unit area. Transeunt ischaemic onslaughts is another type of shot, it is sometimes called a mini-stroke. These mini-strokes start out like a shot, but clears up within 24 hours go forthing no symptoms. Having a transeunt ischaemic onslaught could be a warning that person could be at a higher hazard for a more serious shot. The sudden oncoming of transeunt ischaemic onslaught should signal an exigency. Patients who experience a transeunt ischaemic onslaught should have intervention instantly ( Center for Disease Control and Prevention, 2007 ) . Strokes affect people in different ways. Damage from a shot depends on the type of shot that person has. When a individual has a shot the encephalon may go injured doing many jobs, some countries of the encephalon green goods emotions, if these countries are injured a individual may shout easy or have sudden temper swings for no ground. Strokes can besides do a loss of consciousness. Peoples who have a shot may lose feeling in an arm or leg. If person has a shot on the right side of their encephalon, so their left side of their organic structure is affected. Stroke subsisters may bury about their left side which is their weaker side. A shot can besides impact seeing, touching, believing and traveling. A shot subsister ‘s perceptual experience of objects may be changed. Strokes can impact hearing and address every bit good. Stroke victims do non normally lose their hearing but have jobs with address and understanding address. Address jobs are associated when a individual has a s hot which affects the left side of the encephalon. Stroke victims besides may see jobs with masticating and get downing nutrient. This occurs when musculuss on one side of the oral cavity are weak. Another job with shots doing encephalon hurts are long-run and short-run memories. Stroke subsisters may non cognize how to get down a undertaking, or be confused why they walked into a room. After a shot, some of these jobs can be improved over clip ( American Heart Association, 2009 ) . There are several marks of a shot that people should be cognizant of. One mark is a sudden numbness of the weaponries, legs, or face. Another mark is sudden confusion. Having problem seeing out of either oculus or merely one oculus is another mark. Having problem with coordination, giddiness, or walking is another mark. Another mark is a sudden concern for no evident ground. All marks of shot can look all of a sudden, and sometimes there are more than one symptom go oning at the same clip. If person experiences any of these symptoms so immediate attending is required ( Center for Disease Control and Prevention, 2007 ) . There are different hazard factors associated with holding a shot. Some hazard factors are familial while other factors are from the manner a individual lives. Heredity hazard factors can non be changed, such as ; age. Opportunities for holding a shot are higher as person gets older ( Center for Disease Control and Prevention, 2007 ) . Two tierces of shots occur in people who are over 65. Some shots besides occur in people who are under 65. Other hazard factors that can non be changed are gender and racial group. Males have a higher hazard factor than females do and African Americans have a higher hazard factor than most other racial groups. A household history of shot and diabetes are besides risk factors that raise the hazard of holding a shot and can non be changed. High blood force per unit area is a hazard factor for shot that can be changed. Another hazard factor for shot is cigarette smoke, which can be changed. Diabetes is a hazard factor for a shot that can be controlled. Pe oples who have diabetes have other jobs, such as ; high blood force per unit area, high blood cholesterin, and are overweight. Having all these conditions increases the hazard even more. Artery disease increases the hazard of a shot. Atrial fibrillation, which changes the Black Marias beat, besides raises the hazard for shot. Heart failure, high blood cholesterin, and coronary bosom disease have a higher hazard of holding a shot. Poor diets can hold a function in a shot. Peoples who eat nutrients high in fat and cholesterin can raise their cholesterin degrees. Peoples who eat nutrients high in salt can increase their blood force per unit area. Other hazards of holding a shot that can be controlled are physical inaction and fleshiness. The lone ways to command some of the hazard factors are by eating a healthy diet. Eating a healthy diet can assist cut down three of the hazard factors associated with a shot, such as ; fleshiness, high blood cholesterin, and high blood force per unit area. Exerting mundane for at least 30 proceedingss can besides cut down the hazard of a shot. Keeping an oculus on blood force per unit area and non smoke will besides better person ‘s opportunities of non holding a shot ( American Stroke Association, 2009 ) . In the past interventions of a shot was merely basic life support at the clip of the shot and rehabilitation subsequently ( St. Luke ‘s Episcopal Hospital, 2008 ) . Timess have changed and people have realized that acquiring intervention for a shot instantly can cut down their encephalon harm and better their opportunities of lasting a shot. Treatment of a shot varies depending on what caused the shot. Before anyone can get down intervention a physician will execute several trial, such as ; a resonance imagination ( MRI ) or a computed imaging ( CT ) scan to name which type of shot occurred. Trials may besides be done to find where the hemorrhage is or to see where the coagulum is. Having these trials done will besides demo the Doctor ‘s how much encephalon harm has occurred. If an ischaemic shot is discovered within the first three hours when the symptoms started so a clot-dissolving medical specialty can be given, which can increase the opportunities of endurance and re covery. A individual whom had an ischaemic shot may besides be given an acetylsalicylic acid. Other medicine may be given to command febrility, ictuss, and blood sugar degrees. For a haemorrhagic shot medical specialties may be given to command febrility, ictuss, encephalon puffiness, blood sugar degrees, and blood force per unit area. Person who has a haemorrhagic shot will besides be watched closely for marks of force per unit area on the encephalon. If haemorrhagic shot is due to an aneurism so surgery may be done to mend it. After the first initial interventions are done for a shot so the focal point turns on rehabilitation and forestalling another shot. If a blood coagulum caused the shot so the patient may hold to take decoagulants to forestall another shot from go oning. Medicines may be given to stroke victims to take down high cholesterin or to command blood force per unit area. After a shot victim is stabilized so they may get down rehabilitation, which allows person who h ad a shot to recover some normal operation in their life. To cut down the hazard of holding another shot alterations in the life style of a shot victim will hold to be changed ( WebMD, 2009 ) . There are some future intervention options that are being researched to assist victims of a shot. One technique that is being researched involves the transplantation of research lab grown nervus cells into the encephalon of a shot victim. Research workers are trusting that by transfering these nervus cells into the encephalon of a shot victim that it will better motor and address accomplishments. This technique is still being researched. Since a shot is hard to handle research workers are looking at forestalling a shot before it happens ( St. Luke ‘s Episcopal Hospital, 2008 ) . On the Louisiana ‘s Department of Health and Hospitals ( 2006 ) , website there is plentifulness of information on what a shot is, what causes a shot, the hazard factors for a shot, and how to assist cut down the opportunity of holding a shot. The information on the web site is delivered in a manner that lets person understand precisely what is being said without utilizing large words. The information is delivered in an easy to read and apprehensible manner. The information is available to those who visit the Louisiana Department of Health and Hospitals office or web site. The information that the Louisiana Department of Health and Hospitals offer is really helpful and comprehensive. Explaining how shots occur and how to forestall a shot is the most of import information that is available. There is besides a subdivision on bosom healthy formulas. These different formulas are of import when person needs to cognize precisely what is healthy to eat, and what can take down their ha zard of holding a shot. The Louisiana Department of Health and Hospitals needs to supply a subdivision on how shots are treated. There besides needs to be local support groups in every parish in Louisiana. The Mayor of Louisiana has set aside as the month of May being stroke month consciousness, but more demands to be done. Many people are non cognizant of the stroke month consciousness. Peoples are besides non cognizant that they can travel to their local Health Department and acquire information and aid with shot ( Louisiana Department of Health and Hospitals, 2006 ) . To suggest a new and effectual manner to acquire the word out about the improved plan one should utilize an mean individual on a flyer discoursing what a shot is, marks and symptoms of a shot, the hazard factors for a shot, and bar methods for a shot. This flyer should be mailed to occupants in each parish who are in-between aged and older. The flyers should besides hold information about their local Health Departments, and who they may reach if they have any inquiries or concerns about a shot. These flyers should be sent out allowing occupants know about the shot awareness month, and that they can come in and acquire a free blood force per unit area cheque, discourse eating healthy and how regular exercising helps lower their hazard of a shot. Strokes can happen at any age, but as person gets older the opportunities of holding a shot additions. To cut down the hazard of holding a shot one should avoid smoke and eat a healthy diet. If person has diabetes so proper medicine and intervention should be taken to assist take down the opportunity of holding a shot. Exerting on a regular basis on a day-to-day footing will besides assist lower the opportunity of holding a shot. If one has a shot so immediate medical attending is of import within the first three hours, which can take down encephalon harm and aid with recovery. Being cognizant of the hazard factors that one can command will assist cut down the hazard of holding a shot ( American Stroke Association, 2009 ) . How to cite United States And Stroke Awareness Health And Social Care Essay, Essay examples

A Case Study on Myers Free-Samples for Studetns-Myassignmenthelp

Question: Discuss about the Marketing Strategy. Answer: Introduction The report describes and analyze distinguish marketing and planning strategies of Myer. It provides an accurate industry competition and gives SWOT analysis in order to understand the strength and weakness of the brand, the report provides with recommendations for the brand in order to improve the business strategies in order to improve profits. Company overview The company was established in Melbourne in year 1900 as the largest retail business in Australia. Myer was founded by a Russian immigrant Mr. Sidney Myer. He opened first store and created one of the largest retail chain in Australia. The store was expanded to Adelaide after gaining success in Melbourne Mr. Myer gain success through multiple retail outlets and became a leading philanthropist in the year 2002. Myer joined Grace Bros in 1989 and became the largest store group in Australia. Myer has employed over 14,000 employees and focus on high standards by developing stores all over Australia. They are continuously altering the business model in order to continually transform the business in a rapid competitive environment. The department store has engaged number of personalities as the fashion brand ambassador. It was known as Australias largest departmental store by the store count and revenue (Myer, 2017). Corporate appraisal Current Organizational capabilities and level of core competencies Myer is the largest departmental store and has a high level of competition at every level. The industry is extremely competitive and growing at a fast pace in Australia. The brand couldnt engage in expanding the brand name in other part of the world. This is due to the fact that the Australian stores are restricted in their own territory. The industry is very much volatile due to impact of external environmental factors (Ryan, 2016). The retail turnover has increased in Australia due to an increase in the growth. The company has incurred revenue of AUS $3.3 billion(2016). SWOT Analysis Strength Strategic positioning of a store within an effective shopping environment. Market leader in retail industry and known as the largest store in Australia. .strong brand identity with consumers Product quality and range is also a major strength Robust customer relationship marketing techniques special interest free promotions customer loyalty program Customer service is a principal strength Efficient brand promotional strategies Weakness Price is the main weaknesses Positioning strategy might damage the brand in the time of economy downfall. cant decrease its prices in the form of sales promotions restricted to Australia only Opportunity .Potential expansion opportunity for the brand Development of future strategy in order to increase sales and customer loyalty program. Opportunity to develop efficient customer relationship Increasing services can extend operations into more service oriented functions. Can increase efforts towards the loyalty program to improve customer base (Mullen Johnson, 2013). Threats Larger amount of threat from the government organization Economic downturn extensive number of competitors Threat of new entrants into the market Understanding competition Effect of competition on Organizational Capabilities The major competitors of Myer are middle and upper class departmental stores. The competition is in the form of premium positioned stores in the market. David Jones and Daimaru are the two competitive brands in Australia mainly used by the upper middle class customers. They are already selling goods at a competitive rate (Varley Rafiq, 2014). The Australian store has experienced slight fall in the sake due to rising competition. On the other hand the middle class stores like Kmart Target and Harvey Norman creates a regular in-store monitoring and maintenance (Kotler, Keller, Manceau Hmonnet-Goujot, 2015). Market analysis The major part of the main customers is predominantly females. The products are best known as the premium brand category are based on customer choice rather than demand basis. The different products fulfill the need of the customer based on the individual choice. Myer specifically focus on its sale that is based on the large shopping centers (Kardes, Cronley Cline, 2014). These strategic locations are important from the point of view of gaining huge profits. Positioning a departmental store at a strategic place is important from the point of view of prestige (Baker, 2014). Porter five forces model Threat of new entrant There are obvious barriers in the industry in terms of economies of scale in order to manage the requirements. The large store unit saves cost by buying goods in bulk quantity. The smaller stores do not have an ability to reduce the cost. The government policies are another barrier for the new enterprise to introduce a new business unit. The new tax system can influence the business on a large extent (Lantos, 2015). The only new entrant can be the companies who are already settled in the industry. It is financially impossible for the business to seed capital in order to establish a competitive unit. This is especially necessary for the large sized business organization like Myer who has to develop strategies looking onto the needs of different department. The risk of entry is very in case of new entrant (Armstrong, Adam, Denize Kotler, 2014). Bargaining power of supplier Large retailers are completely dependent on the suppliers in order to procure goods on a regular basis. There is small number of departmental stores like Myers, Kmart, and Target. Hence it has become important for the stores to develop efficient relationship with the suppliers in order to arrange goods at a competitive price. Retailers are continuously gaining more bargaining power hence it is seen that the suppliers are becoming less powerful than they used to be previously. Bargaining power of buyers The most powerful part of the product is its price and hence it is important for an organization to sell goods at a competitive price. Due to the difference in the price of the product it has become important to sell a product at a competitive rate. It is due to the fact that the buyers can switch to some other product which might affect the image of the brand. It is seen that the customers in the retail sector has a high bargaining power over others. Myers has an efficient brand image in the eyes of the customers. Myer cannot reduce the price of the products by sacrificing the brand image (Czinkota Ronkainen, 2013). Substitutes For Myer there are varieties of goods that are sold by the other retailer at a competitive price. Apparel kitchen appliances furniture fashion etc has multiple substitutes available in the market. The new trend of online shopping is again posing a threat over the company. The new trends are posing threat to Myer in realizing market capabilities (De Mooij, 2013). Industry Rivalry There is already lot of competition in the industry. There are various local and international retailers who are causing extreme level of competition. There are different stores operating in the industry with the same model. In such a scenario it has become evident for an organization to develop competitive strategies in order to compete in the market. Focusing on customers Potential Customer Market Customer needs Firstly it is necessary for Myers to understand the customers needs this will help the brand to understand the needs of the customers in order to know target customers. It is seen that the customers in the retail sector has a high bargaining power over others. Myers has an efficient brand image in the eyes of the customers. Myers is targeting both top and middle consumers. They are supporting both the individual and strategic needs of the consumer in order to attain desired market growth (Sheth Sisodia, 2015). Market emergence The current Australian market has lot of potential in terms of growth. The futuristic growth at Myers is high and the brand has lot many opportunities to expand business in the international market as well. It is highly advisable to the brand that it should develop activities by looking at the requirements of the individual customers. The customers are highly dispersed and the particular market segment requires growth in the coming years (Babin Zikmund, 2015). Market boundary The position of the store is important from the point of view of the sale. In order to procure high level of sales it is recommended that the store should be situated at a place that attract people. There is already lot of competition in the market in such a situation it is recommended that the brand should strategically position its entire store in order to attain high degree of sale(Wrenn, Loudon Della Bitta,2014). Served market Currently Myer is ensuring g that they have secured an effective market position in order to attain strategic difference. Due to the difference in the price of the product it has become important to sell a product at a competitive rate. It is due to the fact that the buyers can switch to some other product which might affect the image of the brand. They are efficient enough to manage the requirements of both the middle and upper class customers (Hollensen, 2015). Customer segmentation It is evident for a brand to understand the market segment. For every b rand it is important to strategically placing itself in the market so that they can attain desired results. The major part of the main customers is predominantly females. The products are best known as the premium brand category are based on customer choice rather than demand basis (Solomon, 2014) Scanning the environment External Environment PESTLE Analysis Political The political environment is easy for the brand in order to carry business activity. The Australian government is continuously supporting the retail business. The taxation policies are though supporting the large sized retailers Economic The economic status in Australia is good. The purchasing power of an individual is high. This enables Myers to sell goods to the appropriate customer group. They are serving both the middle class and upper class group. The purchasing power of the customers is high that has helped in attaining a secured market place. Social The Social environment in Australia is meeting the needs and requirement of every individual. There are as such no social or cultural barriers. People are ready to make expenditure in the clothing industry. The social lifestyle pattern in Australia put significant impact on the individual in order to develop efficient result. Technological The stores are built on high technology that has helped Myers in gaining a significant market position. By looking at the current situation the brand independent n the technology for all the needs. The strategic environment in Australia is promoting the individual needs as well in order to compete in the highly competitive environment. Legal The legal obligation is less and retail sector has ample of opportunities to grow in the diversified business environment. There is certain legal compliance that is required to be fulfilled in order to attain significant market place. Environmental The strategic location of the store has helped the brand to attain a significant market position. In such a competitive e environment it has become evident to take effective measures to manage the environment and the surroundings. Conclusion There are ample of opportunities for Myers to open stores in the global market. This will help in increasing the end number of opportunity for the brand. They should focus more on the promotion and branding strategies. It is evident that the promotional strategies will help the brand to attain a sustainable market place. They should focus on the strategic location as it will help the brand in gaining a significant market share. In the highly competitive market it is advisable to work in an efficient manner by locating stores at a better place by attracting new customers. Lastly it needs to develop strategies by improving the brand image. This will help the brand in gaining a significant market position To conclude it is evident that Myers is performing in an efficient manner looking onto the current situations. The report has efficiently evaluated all the strategies necessary to improve the market standing. The brand needs to develop itself looking onto the market conditions. This will help the brand in gaining a significant position in the market. References Armstrong, G., Adam, S., Denize, S., Kotler, P. (2014).Principles of marketing. Pearson Australia. Babin, B. J., Zikmund, W. G. (2015).Exploring marketing research. Cengage Learning. Baker, M. J. (2014).Marketing strategy and management. Palgrave Macmillan. Czinkota, M. R., Ronkainen, I. A. (2013).International marketing. Cengage Learning. De Mooij, M. (2013).Global marketing and advertising: Understanding cultural paradoxes. Sage Publications. Hollensen, S. (2015).Marketing management: A relationship approach. Pearson Education. Kardes, F., Cronley, M., Cline, T. (2014).Consumer behavior. Cengage Learning. Kotler, P., Keller, K. L., Manceau, D., Hmonnet-Goujot, A. (2015).Marketing management(Vol. 14). Englewood Cliffs, NJ: Prentice Hall. Lantos, G. P. (2015).Consumer behavior in action: Real-life applications for marketing managers. Routledge. Mullen, B., Johnson, C. (2013).The psychology of consumer behavior. Psychology Press. Myer(2017).(ONLINE). Retrieved from: https://www.myer.com.au/ Accessed on 20 April 2017 Ryan, D. (2016). Understanding digital marketing: marketing strategies for engaging the digital generation. Kogan Page Publishers. Sheth, J. N., Sisodia, R. S. (2015).Does marketing need reform?: Fresh perspectives on the future. Routledge. Solomon, M. R. (2014).Consumer behavior: Buying, having, and being(Vol. 10). Engelwood Cliffs, NJ: Prentice Hall. Varley, R., Rafiq, M. (2014).Principles of retailing. Palgrave macmillan. Wrenn, B., Loudon, D., Della Bitta, A. (2014).Consumer Behavior: Putting Theory into Practice. Textbook Media Press.